Privacy Policy

Last updated: July 10, 2026

This Privacy Policy describes how velvetletterscinemaco.com (the "Site") collects, uses, and shares your personal information when you visit or interact with the Site.

Fonts

This website serves font files from and renders fonts using Google Fonts and Adobe Fonts. To properly display this site to you, these third parties may receive personal information about you, including:
  • Information about your browser, network, or device
  • Information about this site and the page you're viewing on it
  • Your IP address

Scheduling

When you schedule an appointment by booking on this website, we collect personal information from you to complete the booking. We may collect information like your:
  • Name
  • Email address
  • Phone number
  • Details relating to your appointment (for example, who referred you)
  • Files you uploaded

We share this information with ShowitCalendly, and Pixieset, so that they can provide online booking services to us.

Analytics

This website uses Google Analytics 4 (GA4), a web analytics service provided by Google LLC, to understand how visitors interact with our site. GA4 uses cookies and similar technologies to collect information such as:
  • Pages visited and how long you spend on each page
  • Clicks, scrolling, and internal links
  • Your browser, network, and device information
  • Your IP address (which is anonymized by default in GA4)
  • Web pages you visited prior to coming to this website

Google Analytics cookies used:
  • _ga — Distinguishes unique users. Duration: 2 years.
  • _gid — Distinguishes unique users. Duration: 24 hours.
  • _gat — Throttles request rate. Duration: 1 minute.
  • ga<container-id> — Maintains session state. Duration: 2 years.

We share this data with Google to analyze site traffic and improve your experience. These analytics cookies are only placed when you acknowledge our cookie banner. You can learn more by reading Google's Policy.
.


Advertising & Marketing

This website uses the Meta Pixel (formerly Facebook Pixel), a tracking tool provided by Meta Platforms, Inc., to measure the effectiveness of our advertising and deliver relevant ads to you across Meta's platforms (Facebook, Instagram).

The Meta Pixel collects information about your activity on our site, including:
  • Pages viewed and actions taken (e.g., clicking a button, submitting a form)
  • Your browser, device, and network information
  • Your IP address
  • Referral URL (the site you visited before ours)

This data is sent to Meta and may be used by Meta for ad targeting, optimization, and reporting purposes.

The Meta Pixel sets the following cookie:
  • _fbp — Tracks visits across websites for ad targeting. Duration: 90 days.

This pixel is activated only when you consent via our cookie banner. For more information about how Meta uses your data, visit Facebook.

Cookies

This website uses cookies and similar technologies, which are small files or pieces of text that download to a device when a visitor accesses a website or app. For information about viewing the cookies dropped on your device, visit Showit.

Necessary/Required cookies are always used, which allow Showit, our hosting platform, to securely serve this website to you.

Analytics cookies are used on this website, as described below, only when you acknowledge our cookie banner. This website uses analytics and performance cookies to view site traffic, activity, and other data.

Advertising cookies are used on this website, as described below, only when you acknowledge our cookie banner. This website uses advertising cookies to support ad measurement and targeting.

You can manage your cookie preferences at any time through our cookie banner.

Form Block Submissions

When you submit information to this website via webform, we collect the data requested in the webform in order to track and respond to your submissions. We share this information with Showit, our online store hosting provider, so that they can provide website services to us. We also share this information with Calendly & Pixieset for storage and with Zapier for data porting.

For Website Visitors

This website is hosted by Showit. Showit collects personal data when you visit this website, including:
  • Information about your browser, network and device
  • Web pages you visited prior to coming to this website
  • Web pages you view while on this website
  • Your IP address

Showit needs the data to run this website, and to protect and improve its platform and services. Showit analyzes the data in a de-personalized form.

Embedded Videos

This website includes embedded YouTube videos. When you view these videos, YouTube may collect data about your interaction with the video, including through the use of cookies and other tracking technologies. This data may be used for personalization, analytics, and potentially for advertising purposes. We encourage you to review Google for more information about their data practices. We also provide a cookie consent banner to give you control over the use of cookies on our site.

Embedded Inquiry Form

When submitting the Pixieset inquiry form embedded on our site, users agree to the collection and use of their personal information as described in this Privacy Policy. Name, email address, and phone number are collected when the form is filled out to respond to inquiries and communicate about services. This information is processed based on consent and the legitimate interest in providing services.

Pixieset is used for managing client galleries and communication, and inquiry information may be stored on their servers as part of the client management process. Reasonable steps are taken to ensure data shared with Pixieset is handled securely, as described in their own Pixieset Policy.

Information is not sold or shared with third parties for marketing purposes unless explicitly opted in. Users have the right to access, update, or delete their personal information.

Your Rights

Depending on your location, you may have the right to:
  • Access the personal information we hold about you
  • Request correction or deletion of your personal information
  • Opt out of the sale or sharing of your personal information for targeted advertising
  • Withdraw consent at any time where we rely on your consent to process your data

To exercise any of these rights, please contact us using the information below.

Contact

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us at:

velvetletterscinemaco@gmail.com


Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date at the top of this page. We encourage you to review this policy periodically.